Insider tips from NAB Show
About James Clark, GM Media & Entertainment
Leading GeoComply’s Media and Entertainment division, James helps organizations use location to secure their services, reduce fraud, and protect their users. He has been involved with the ever-evolving challenge of secure media delivery throughout his career in the digital entertainment sector. James combines a technical understanding of security technologies with extensive experience working closely with businesses to fight piracy and fraud.
James Clark took the stage at NAB Show, the world’s leading show for media, entertainment and technology, to discuss how advanced geolocation is revolutionizing the future of security and revenue growth in streaming.
The next generation of content protection is not just about securing content rights – it’s about unlocking new revenue opportunities while protecting your platform from fraud. Being able to determine the accurate location of a viewer, even if they try to spoof their location, opens the door for a range of possibilities, including more personalized content, optimized ad spend and the prevention of nefarious activities like account takeovers, payment fraud and piracy.
Watch James Clark’s full talk to get insights on how modern solutions like GeoComply Core are keeping platforms secure while enhancing revenue growth for media streaming companies:
- The impact of location spoofing trends on streaming platforms: Learn how streaming services can future-proof their platforms to protect their revenue streams.
- Protect end users and revenue streams: Learn how geolocation and device signals can help crack down on account takeovers, password sharing and other types of fraud.
- Key lessons from pizza delivery companies: Discover how streaming services can enhance their platforms by leveraging the same data collected by pizza delivery apps.
- Capture revenue with personalized experiences: Understand how precise geolocation can create tailored media experiences that foster loyalty and engagement.
- Optimize ad spend with precise targeting: Drive results and make every ad impresion count by ensuring your ads actually go to the intended audience.
Want to learn more? Connect directly with one of our experts today!
About NAB Show
NAB Show is the world’s largest show for media, entertainment and technology, held annually by the National Association of Broadcasters since 1991. Boasting attendees from 160 countries and over a thousand exhibitors around the world, NAB show is where professionals gather to connect and learn about new technologies and trends.
