- IXUP acquires core intellectual property rights and related assets of PlayPause from Conscious Gaming.
- All proceeds from acquiring PlayPause’s intellectual property rights and assets will be donated to Responsible Gaming non-profits and programs.
- Conscious Gaming is being dissolved as a non-profit organization.
- GeoComply’s corporate social responsibility department, IMPACT, will continue to drive responsible gaming programs and initiatives.
GeoComply established Conscious Gaming as a 501(c)(3) non-profit in 2020 to enhance responsible gaming and sports integrity solutions in gaming through PlayPause. GeoComply has today announced the transfer of PlayPause to IXUP and the dissolution of Conscious Gaming.
Anna Sainsbury, GeoComply Co-founder and CEO, states, “As a technology company that originated out of the gaming industry, advancing player protections is of central importance to us at GeoComply. IXUP’s acquisition of PlayPause is an exciting step in the future of responsible gaming. We are proud to see PlayPause live on with a trusted partner, and GeoComply will continue to drive player well-being and sustainability across the industry through IMPACT.”
IXUP joined the PlayPause project as a technical partner in October 2021.
“The application of IXUP’s world-leading secure data collaboration technology presents a unique opportunity for us to develop a suite of independent and industry-wide betting compliance and integrity solutions,” said Julian Babarczy, Chairman at IXUP. “These solutions focus on tackling the growing social issues related to gambling and gaming worldwide. The need for these products is immediate, and we are encouraged by the engagement we are currently seeing.”
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Founded in 2011, GeoComply provides fraud prevention and cybersecurity solutions that detect location fraud and help verify a user’s true digital identity. Our award-winning products are based on the technologies developed for the highly regulated and complex U.S. online gaming and sports betting market. Beyond iGaming, GeoComply provides geolocation fraud detection solutions for streaming video broadcasters and the online banking, payments, and cryptocurrency industries, building an impressive list of global customers, including Amazon Prime Video, BBC, Akamai, Sightline, DraftKings, FanDuel, and MGM.
The company’s software is installed on over 400 million devices worldwide. It analyzes over 3 billion transactions annually, placing GeoComply in a position to identify and counter current and newly emerging fraud threats.
GeoComply’s solutions incorporate location, device, and identity intelligence and advanced machine learning to detect and flag fraudulent activity. By integrating GeoComply’s solutions into their processes and risk engines, organizations can identify fraud earlier in a user’s engagement, better establish their true digital identity and empower digital trust.
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