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GeoComply for UK iGaming

Pinpoint risk without disrupting good players. Fraud intelligence and KYC, built for the UK.

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Eliminate the tradeoff between growth and fraud


Fraud doesn’t fail identity checks. It passes them. Opportunistic fraudsters have scaled into “Fraud Inc”: fully-fledged orgs with sophisticated tactics that blend in with your good player base. Multi-accounting looks like new customers. Bonus abuse looks like loyal players.

See these threats as they happen with device intelligence, location signals and behavioural data, while maintaining 90%+ KYC pass rates and minimal player friction.

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Made by iGaming experts for iGaming champions

Fraud intelligence, device intelligence, KYC and AML, all under one roof.

risk-management

Risk management

See suspicious activity and shut it down in real-time

Upgrade your intelligence with real-world device, behavioural, and location data at registration and beyond. Get high-res visibility over your platform and detect deepfakes, multi-accounting, and bonus abuse before the damage is done. Flag behavioural anomalies that point to mule accounts, AML, and ATO so you can step-up with confidence.

Device manipulation, high-risk location, and behavioural analysis ML models achieve up to 99% precision, with continuous optimisation specifically for the UK iGaming market.
We traced 250+ bonus abuse accounts to one address in Preston. Uncovered a ~2,000-device emulator farm operating out of Berkeley Square. And helped Dabble shut it all down within weeks of launch.
Continuous behavioural monitoring detects AML signals beyond onboarding, flagging suspicious transaction patterns, high-risk location activity, and behavioural anomalies that point to money laundering, account resale, and PEP-related risk. Learn more about AML.
Go beyond name-based PEP and sanctions screening. GeoComply adds real-world location context to your compliance controls, flagging activity from sanctioned jurisdictions, embassy proximity, diplomatic travel patterns, and impossible travel across borders..
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Geolocation Checks UK

KYC AND IDENTITY

Trust the good and bust the bad with KYC that’s custom crafted for iGaming

Roll out the red carpet for your good players with a fully-optimized waterfall and seamless user experience, honed over 15+ years in regulated iGaming. Something fishy? Pick out risk with precision, then step-up to stop chancers and fraudsters from setting foot on your platform.

Proven in the UK’s most regulated environment. Dabble achieved 90%+ KYC pass rates and 80 to 85% voluntary opt-in to device and location signals, with low false positives and minimal engineering lift.
Gather device, behavioural, and location intelligence right at signup. See suspicious activity—wiped fingerprints, VPN/proxy use, malicious software—and act accordingly. See how Dabble did it..
Simplify operations with one vendor for fraud intelligence, KYC, and onboarding. Integrate IDComply once and never worry about additional checks again. When UKGC introduces new requirements, we find the right vendor, do the orchestration, and update on our end. You have zero operational overhead. We handle the rest.
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Growth

Take all of this intelligence and turn it into your edge

Make device, behaviour, and location intelligence work harder for your acquisition and retention. Pass data to your partnership, commercial, and compliance teams to support growth, all while adhering to iron-clad compliance and privacy standards.


Turn fraud signals into acquisition intelligence. Share location, device, and behavioural insights with your partnership and commercial teams to identify your best acquisition channels and filter out traffic that converts poorly or fraudulently.

Build Trusted Profiles for your best players, using established location, device, and behavioural patterns to reduce friction for those you know you can trust, and step up verification only when something changes.
Already live in the US, Canada, or Brazil? Expanding to the UK is one integration away. Dabble did exactly this, using the same GeoComply integration across the US and UK with minimal engineering lift.
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iGaming born, bred, and built. Now proven in the UK.

UK-proven solutions: From our geolocation solution to the device fingerprinting  everything you get is specifically built and constantly optimized for the problems you’re facing and the regulations you’re following. From our device intelligence ML models to our KYC orchestration, everything you get is built for UK regulations and optimized for the best-possible player experience.

iGaming-obsessed experts: Our roadmap is built for regulatory rollercoasters. We have custom solutions live in 30+ jurisdictions, with a £0 compliance fines record. From legal to integrations, our team works by your side to make sure everything makes complete sense for the way you do things.

UK GDPR and ICO compliant: We act as a responsible data processor, ensuring all player personal data, including biometrics and location data, is collected, processed, and stored in full compliance with UK data protection law.

How to get started with GeoComply

1. Layer in risk signals at key moments
2. Optimize your geolocation compliance
3. Share intelligence with teams across the business

1. Upgrade your risk signals at key moments

Go beyond basic IP and device fingerprinting. Use deep device intelligence, VPN/proxy detection, and behavioural data to see emerging risk, then step-up for a high-res picture of intent. Sent to you in real-time via API at critical moments like registration, deposit, gameplay, and withdrawal.

Dig deeper in our Case Management System (CMS) or yours. Match your response to your risk appetite, with the option to step-up, monitor, or deny. None of this happens alone—our Fraud and Risk Management team is by your side.

2. Welcome your players with iGaming-centric KYC

Get +90% pass rates and a slick user experience with a UK-optimized KYC waterfall. Honed over 15+ years in regulated iGaming, we’ve built flows to meet complex regulatory needs in 30+ jurisdictions, including recent UKGC requirements. We handle procurement, vendor relationships, and optimisation, so you’re covered no matter what comes next.

3. Share intelligence with teams across the business

The signals don’t stop at risk or compliance. Share location, device, and behavioural insights with your KYC, product, and partnership teams to identify opportunities and sharpen decisioning.

Build Trusted Profiles for your best players, using established location, device, and behavioural patterns to reduce friction for those you know you can trust, and step up verification only when something changes.

Want to see how this works for your platform? Talk to our team about a proof of concept (POC) tailored to your KYC and fraud detection needs.

Thoughts from a handful of our partners

“We didn’t just want to tick a regulatory box. Having worked with GeoComply in the US, we understood the potential of grounding identity in precise device and location intelligence — not only for compliance and anti-fraud, but for growth. By integrating these real-world signals into our KYC process, we’re seeing higher pass rates, lower friction, and far greater visibility into the funnel earlier in the user journey[…].”

– Anthony Cugnetto, Head of Product at Dabble

“What impresses me the most is KYC pass rates. I don’t think there are many vendors out there that could say, ‘we’re giving you one endpoint where you could get 95% KYC pass rates.’ That kind of workflow—classic KYC plus selfie and document upload—can take years to build and integrate properly. GeoComply just delivers it.”– Alex Ursa, Betr

Real fraud cases we’ve helped UK operators bust

BONUS ABUSE ↘

EMULATOR FARM ↘

FULL-STACK FRAUD RING ↘

Tracking 250 bonus abuse accounts to one address in Preston

①

The setup

Dabble entered the UK market with a strong rollout of promotions. An influx of new registrations in Preston looked like early success. Unique players, unique devices, seemingly healthy activity. But the signals told a different story.

③

The shutdown

With location and device intelligence, Dabble connected seemingly unique devices to a single high-risk address. 

Working with GeoComply, they set up a real-time perimeter alert at the Preston location, with proactive monitoring feeding directly into their KYC process. New activity triggers a step-up challenge, stopping fraud attempts without disrupting legitimate players who happen to live nearby.

②

The signals


Using real-world location signals drawn from GPS, Wi-Fi, IP, and cell tower data, combined with device fingerprinting gathered at registration, Using GeoComply’s real-world location signals, Dabble detected:

  • Two devices repeatedly reset to create “new” device IDs
  • Accounts created using suspected stolen or synthetic identities
  • Activity lasting just long enough to qualify for and redeem the promotion, before the device was reset and the cycle repeated

One residential address in Preston was linked to over 280 new device UUIDs active across 255 users. Just one cluster of this activity (8 linked devices and users) caused an estimated £1,000 in bonus abuse damage alone.

 

Uncovering a ~2,000-device emulator farm in Berkeley Square

①

The setup

New signups in London looked like a healthy sign. Unique players, unique devices. But Dabble was looking deeper. Having layered GeoComply’s device and location intelligence into their KYC process, they had a high-resolution view of not only who was behind account creation, but where it was coming from.

③

The shutdown

With this evidence, Dabble quickly blocked the devices and shut down the attack. They worked with GeoComply to set up a perimeter alert with real-time monitoring, allowing them to react without impacting legitimate players who happen to be in the area.

 

②

The signals


Armed with device fingerprinting and location signals gathered at registration, GeoComply detected:

  • Devices repeatedly reset to generate “new” device IDs
  • Virtual machines and emulators used to mask true location
  • New profiles created, funded, and played just long enough to qualify for the promotion, before devices were reset and the cycle repeated

Almost 2,000 seemingly individual users and devices were connected and geolocated back to a single cluster in Berkeley Square. These attempts would have bypassed traditional UK KYC controls, but were exposed through GeoComply’s device fingerprinting and anti-spoofing capabilities.

 

Stopping a full-stack fraud ring draining 7-figures a month

①

The setup

This wasn’t opportunistic fraud. It was a full-stack operation with dedicated teams for account creation, transacting, and withdrawal. An assembly line of fraud that drained seven figures a month from a major platform before it was stopped. 

The attack began with location spoofing using Faraday cages, enclosures that block GPS, Wi-Fi, and cell tower signals, then inject a chosen Wi-Fi point to make a device appear local.

③

The shutdown

Once automated responses were enabled:

  • 96% of spoofers were blocked before withdrawal
  • 68% were stopped before deposit
  • Over $5 million was prevented or reclaimed in 2 months

GeoComply’s ML models flagged this activity within 3.8 minutes, stopping the fraud while it was still live in the system.

Read the full story

②

The signals


With location convincingly spoofed, the operation moved to account creation using deepfakes, synthetic IDs, and stolen credentials sourced in bulk. GeoComply’s ML models detected:

  • Synthetic location signals inconsistent with real-world device behaviour
  • Device manipulation and signs of jailbreaking across coordinated clusters
  • Behavioural patterns consistent with rapid, automated account activity
  • Clustered activity at spoofed Wi-Fi points across multiple locations

 

Frequently asked questions about how GeoComply works for the UK

GeoComply provides location accuracy down to 5 metres, not city-level. Using GPS, Wi-Fi, and cellular triangulation instead of IP lookup, GeoComply detects fraud patterns that IP data cannot capture.

Why it matters:

IP-based location can only tell you a player is somewhere in Greater Manchester. GeoComply pinpoints the specific address. That’s the difference between “somewhere in Preston” and the exact house where 250 bonus abuse accounts were being created. And if a fraudster uses a VPN or proxy, IP disappears entirely. GeoComply’s signals don’t.

Most UK KYC providers verify identity. GeoComply determines trust. KYC providers tell you who a player claims to be, based on documents and databases. GeoComply tells you whether they actually are who they say they are, based on where they are, what device they’re using, and how they behave.

Why it matters:

Fraud doesn’t fail identity checks. It passes them. Synthetic IDs look legitimate. Emulator farms generate clean device fingerprints. GeoComply closes those blind spots by grounding identity in real-world signals that fraudsters cannot fake. Within weeks of Dabble’s UK launch, GeoComply surfaced two confirmed fraud groups that had already passed traditional KYC checks.

Pass rates measure how many players get through. They don’t measure what gets through with them. Bonus abuse rings pass KYC. Emulator farms generate clean device fingerprints. Account takeover looks like a returning user.

Why it matters:

GeoComply isn’t a replacement for your KYC. It’s the intelligence layer that tells you whether the players passing your KYC are who they say they are. Dabble’s existing UK checks were working. GeoComply surfaced 250+ bonus abuse accounts at one Preston address and a 2,000-device emulator farm in Berkeley Square that had already passed them.

GeoComply enhances or replaces basic fraud tools by combining location, device intelligence, and behavioural signals, specifically tuned for UK iGaming fraud patterns.

Why it matters:

GeoComply adds location context that reveals patterns single-signal tools miss, such as emulator farms operating from a single London postcode, or bonus abuse rings at a single residential address.

Very easy. It’s the same integration. No additional dev work required, one endpoint covers multiple jurisdictions, and we handle all localisation and UKGC compliance on our end. Dabble did exactly this, leveraging their existing US integration to launch in the UK with minimal engineering lift.

GeoComply embeds compliance intelligence directly into the onboarding and player journey, going beyond point-in-time identity checks to deliver continuous monitoring across the full player lifecycle, building a Trusted Profile for every player, flagging behavioural changes in real time, and detecting impossible travel, sanctioned jurisdiction access, and PEP-related risk.

Why it matters:

The UKGC doesn’t just require identity verification at onboarding. It requires ongoing risk assessment throughout the player lifecycle. GeoComply answers not just “who are you?” but “are you still who you say you are?

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Featured image fraudfiles

How Dabble tracked 250 bonus abuse accounts to one UK address

Unique devices. Unrelated users. How did Dabble UK connect 250+ bonus abuse accounts back to one house?

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GeoComply Dabble Fraud Files

The ~2,000-strong device emulator farm in London’s fanciest neighbourhood

~2,000 new users in London doesn’t sound particularly suspicious. That is, until Dabble UK traced them all back to a posh park in Mayfair.

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Featured image fraudfiles generic

The full-stack fraud ring that’s run like a Silicon Valley startup

We’re not talking hackers in their mom’s basement. These groups have dedicated teams for Account Creation, Transacting, and Withdrawal. A high-tech, assembly line of fraud that drained 7-figures-a-month from a major platform before they were stopped.

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